Do What You Do Best And Outsource The Rest

Do What You Do Best And Outsource The Rest

As a seasoned entrepreneur with two decades under my belt, I’ve lived by a simple rule: focus on your strengths and outsource the rest. This philosophy took on a whole new dimension when I employed my first offshore staff in the Philippines. It’s a strategy I now deem vital for Australian businesses aiming for success.

Countless Aussie business owners tell me they’re drowning in admin tasks. This bottleneck prevents them from meeting growing demand, stifling their hard-earned growth. Others are keen to boost sales but find finances tight. In today’s global economy, savvy businesses are turning offshore to hire virtual staff, overcoming these hurdles.

Silicon Valley giants initially outsourced software tasks to India. But quickly, nations like the Philippines, with their rich talent pool and cost-effectiveness, began offering a wide array of services. This includes IT support, web development, SEO, telemarketing, HR, and accounting.

Though hiring remote staff may seem challenging, it’s increasingly straightforward. Numerous firms now assist Aussie businesses in finding overseas talent, tailored to their specific needs. The trick is to know exactly what you want, making recruitment a matter of sifting through candidates.

The Philippines Flag and Virtual Assistant

The Philippines has notably become a hot spot for outsourcing, rivalling India. With English as an official language and a Western-compatible culture, Filipinos are ideal remote employees. The Philippine BPO sector’s revenue soared from $11 billion in 2011 to $13.5 billion in 2012, with IT outsourcing expected to hit $25 billion by 2016. This positions the Philippines as a prime destination for IT talent, attracting tech-savvy graduates keen on working for global companies.

For some Aussie firms, offshoring can slash costs by up to 80%. Despite debates about offshoring, it’s less discussed how smaller businesses can thrive with overseas labour, thus boosting their local economy. In my ventures, cutting down on wage costs through affordable labour has significantly improved our business’s productivity, quality, and growth.

Effective communication is key to managing remote teams. Without in-person interactions, nuances of office culture and emotional cues are missed. Regular meetings, frequent voice calls, and clear guidelines on deadlines and expectations can bridge this gap. It requires effort, but getting the hang of remote management can significantly support your local team.

Adopting this approach not only helps Australian businesses stay competitive but also enhances their contribution to the local economy. Outsourcing, when managed well, can be a strategic move for growth and efficiency.

• Updated 27th February, 2024 •



Q: How does cultural compatibility between Australian businesses and Filipino remote workers impact workflow and productivity?

A: Filipino workers and Australian businesses get along well because both are used to Western ways and speak English well. This makes working together easier, with fewer misunderstandings and better teamwork. Businesses should have team activities to learn from each other. This helps everyone work better together and get things done faster.

Q: What specific strategies can Australian businesses employ to enhance communication and collaboration with their offshore teams in the Philippines?

A: To work well with Filipino workers, Australian businesses should talk clearly, have regular meetings, and use online tools for managing work. Video calls can make chats feel more like talking face-to-face. Using apps like Slack or Trello helps everyone know what they need to do. It’s also good to plan meetings when everyone can join, even with the time difference.

Q: Are there any case studies of Australian businesses successfully integrating Filipino remote workers into their operations, and what lessons can be learned from these examples?

A: Many Australian companies have done well by working with virtual assistants from the Philippines. They save money, find skilled people, and can grow their business easier. The key is to welcome new workers properly and make sure they know how things work. It’s also important to treat everyone with respect and make them feel part of the team. This makes workers more loyal and happy to do their best.

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